Representation

LO: To investigate the ways in which the media represents gender.

Stereotypically male characteristics

• Short hair
• Bigger build 
• Stronger
• Deeper voice
• confident 
• Dominant 
• blue

Stereotypically Female characteristics 

• Longer hair
• Smaller
• pink
• hard working 
• emotional 
• caring 

Male stereotypes

• Macho male
• Geek
• Straight
• Alpha male
• Gay male
• Gay best friend

1. Who is in the picture? In the picture there is 7 men dressed in black suits. They are all Macho males who are confidant and Bold.
2. What is the advert/ magazine cover trying to sell/promote? They are trying to sell/ promote mens suits.
3. what can you denote?
4. What are the connotations in the advert?
5. How are men represented? What stereotypes are used? They represented as strong,bold,serious,macho males.
6. Who do you think the advert is aimed at? How do you know? This advert is aimed at Men from the age of 19-25 i know this because its grown men representing the suits.

Same questions Different advert.

1. In the picture the is a male and female 
2. This advert is trying to sell a mens aftershave 
3. Its suggest that they are a couple and are attracted to each other
4. 
   
5. The man is represented as Straight alpha male 
6. This advert is aimed at men I know this because the advert has a mast head saying "Real men wear pink"

Same questions different advert 

1. In the picture there is a grown man and a male baby
2. This advert is trying to sell washing up tablets
3. this advert shows that the man and the baby are father and son 
4. 
   
5. The man is represented as straight Alpha male.
6. this advert is aimed at men or women 

same questions different advert (female)

1. in this picture there is 4 women and 1 male 
2. This is a magazine cover of rolling stones 
3. 
   
4. 
   
5. The women are represented as Gold digger, like him for his fame and money
6. This magazine is aimed at men i know this because the magazine is aimed at men and also has (almost) naked women on the front

same questions different advert (female)

1. In this cover there is a women with a pistol
2. this is a game cover for tomb raider video game 
3. 
   
4. 
   
5. The women is represented as an adventurer 
6. this game is aimed at male or female, i know this because it has a female as the main character but the game still uses hunting equipment

same questions different advert (female)

1. In this picture there is a women working out
2. this advert is trying to sell powerade energy drink
3. 
   
4. 
   
5. the women is represented as fit and healthy 
6. this advert is aimed for male or female 

Mojo magazine representation 

• Dave Growl is represented as an alpha male,who is serious.
• The cover is trying to promote mojo magazines and foo fighters music band.

Today i have learnt that stereotypes are used in every day adverts and covers and that male and females can be represented as different stereotypes.